Bing Vs Google

In paid advertising, the debate often revolves around choosing between Bing Ads or Google Ads. It’s easy for advertisers to question which offers a broader reach, cost-effectiveness, superior targeting capabilities, or better conversion rates. However, the real power lies not in choosing one over the other but in leveraging both platforms simultaneously to maximize digital […]

3 Major Google Ad Updates for March 2024

Influencer Advertising Skincare Products at Table

Pinterest and Google Forge Strategic Ad Partnership Pinterest recently announced a significant ad partnership with Google, positioning Google as its second third-party ad partner after Amazon.  This collaboration aims to bolster Pinterest’s ad revenue streams and offers brands leveraging Google Ads an expanded avenue to reach a highly engaged consumer base.  By integrating Google’s Ad […]

Free Google Ads Checklist

Download the checklist to keep these useful tips, insights, and ideas handy whenever you need them.